SellApp
ApiResourcesCustomers

List customers

List customer profiles for the authenticated store.

GET
/v2/customers

Authorization

bearerAuth storeAuth
AuthorizationBearer <token>

Provide your SellApp API key as a bearer token.

In: header

X-STORE<token>

Select the SellApp store for this API request.

In: header

Query Parameters

limit?integer

Number of items to return per page.

Default15
Range1 <= value <= 100
page?integer

Page number to return.

Default1
Range1 <= value
pagination?boolean

Set to false to return at most 100 matching customers without pagination metadata.

Defaulttrue

Response Body

application/json

application/json

application/json

application/json

curl -X GET "https://sell.app/api/v2/customers"
{
  "data": [
    {
      "id": 125,
      "email": "buyer@example.com",
      "insights": {
        "orders_count": 3,
        "line_items_count": 4,
        "completed_line_items_count": 3,
        "pending_line_items_count": 1,
        "voided_line_items_count": 0,
        "subscriptions_count": 1,
        "revenue_usd_cents": 10900,
        "first_purchase_at": "2026-06-10T13:15:00.000000Z",
        "last_purchase_at": "2026-07-10T13:15:00.000000Z",
        "favorite_payment_method": "STRIPE"
      },
      "wallet": {
        "status": "active",
        "balance_cents": 2500
      },
      "created_at": "2026-06-10T13:15:00.000000Z",
      "updated_at": "2026-07-10T13:15:00.000000Z"
    }
  ],
  "links": {},
  "meta": {}
}
{
  "message": "Unauthenticated."
}
{
  "message": "This action is unauthorized."
}
{
  "message": "The given data was invalid.",
  "errors": {
    "data": [
      "The data field is required."
    ]
  }
}